M550K 4K UHD TV

Elevate your entertainment with the remarkable Dolby Atmos to take your favorite movies, shows, and games to the next level. Step into the action for an immersive surround sound experience like no other.

The Full Screen Display pushes the limits of the display to provide you much wider viewing experience with maximum contents and boundless beauty.

Four times resolution of Full HD and four times the detail. With Toshiba 4K TV, you can enjoy uncompromisingly crisp, clear and immersive images with professional theater quality.

Al Picture Optimizer technology instantly captures every frame of the picture with inteligent recognition of up to 11 real-timescenarios (e.g. face, building, snowing, indoor lighting, etc.), to make the viewing experience as real as possible based on the recognized scenarios. Let you get the most out of your contents with intelligently tailor-made picture quality. * The number of scenarios may vary by country.

Ultra Essential PQ Technology analyzes every pixel of each scene, and adjusts picture parameters, to dig out the maximum potential details and reproduce stunning picture quality. It offers you the great viewing experience.

Toshiba’s unique Al upscaling technology provides the near-4K level picture quality for Full HD contents. Instead of simply replicating every pixel, it intelligently detects the colors of neighboring pixels and decides the proper color of each pixel by considering the detail texture of the real sight. No matter what the content is, you can enjoy the every scene with the amazing clarity of near-4K quality.

Toshiba 4K TV’s wide color gamut technology offers much more colors than a conventional LED TV, to reproduce more natural, richer, and finer color variations. The result is a detailed picture with more depth and rich shades that conventional TVs have never reproduced.

Ultimate Motion reduces blur in fast moving scenes, offering crisp and clear images for fast action sequences. Its smooth viewing experience puts you into the scene.

Without proper color, picture quality is not complete as ultimate. Color Re-master Pro is there to restore the original color of original image as natural and colorful as it should be. Fully realistic picture quality reaches your vision.

Accurate picture contrast emphasizes and maximizes the depth of picture color, to show things as real. As a result, any content you watch on TV, you will enjoy a realistic picture with breathtaking contrast.

The precision adaptive resolution+ dynamically adjusts the appropriate precision of each part of the images with a comprehensive analysis. This restores both the natural depth and the precision to the image, pulling out the realistic and atmosphere of each scene.

Toshiba TV’s 4K Brilliance Restoration technology analyzes images by dividing and restoring the brilliance, to reproduce the brightness of the realistic sight. Therefore, there is more natural 4K brilliance in each scene.

Wide Color Gamut Restoration reproduces the colors that are compressed for broadcasting, to restore the brilliance and vividness that the original image has.

Adaptive Dimming Technology divides images into small areas with comprehensive analysis applying different contrast enhancing curve on different areas according to the content, so the blacks can be darker and the whites can be brighter. Get ready to be amazed with better Contrast performance in both detail and global view.

The Texture Restoration algorithm restores the fine texture of images, with the process of optimizing an input image, to level up the truly expression of details, and achieve the near-4K level precision.

During Camcoder’s recording process, the high bright areas are compressed to avoid the contrast saturation. With HDR restoration, every image is restored and optimized to get full display of color and brightness, making true-to-life images.

The Texture Restoration algorithm restores the fine texture of images, with the process of optimizing an input image, to level up the truly expression of details, and achieve the near-4K level precision.

Dynamically analyze 4K image and correcting luminance and colors, coming out the realistic expression and beauty of the original image. Make you feel that details are seen perfectly.

Movies, TV shows, sports, music-the entertainment you love is even better when you hear it in Dolby Audio, to deliver authentic listening experiences without compromise, and help you get more from all of your entertainment.

Toshiba TV pursues the philosophy of “Essential Beauty” which is made based on the horizontal and vertical lines in the living space, it makes the living room look stylish by merging into its surroundings.

The TV applies pure anodized metal to deliver a gorgeous look while retaining a strong, rugged build.

To create a truly stylish look, Toshiba TV pushes the edges to new extremes. The reduced bezel flows directly into the display without interruptions, providing you with an enriched, immersive viewing experience.

The cable holder hides all cables and keeps them in order, keeping your home tidy and uncluttered. Now, no more visual distractions to get in the way of your viewing experience.

Vidaa provides a more natural way for people to interact with their large screens, focusing on content and services, and supporting state-of-the-art technology like voice control and universal platform search though clean in its look and simple in its usability. It is global and it is local. *APPs may differ by regions

Sports Mode is tailor-made for sports contents, in particular the fast moving actions. The Algorithm is set up to fully show details of the game on TV, and the unrivaled clarity takes you to every exciting moment. Just cheer up for the game the way it touches you.

Control the TV with your voice without any complicated operations. Just press the mic button on the remote control to say anything you want, the TV responds to you quickly. *Actual product may differ from image shown.

It’s “REAL” with 4K Ultra HD TV, pulling out the maximum potential of the rendering capability to make everything look real and lively, as if taking you into a real gaming battleground. lt’s “QUICK” with optimized FIFO memory control technology, minimizing the input latency to produce stunning images and responsive gameplay. *Latencies are for prototype models. The retail models may have different latency.

Faster speed and more steady connection to link your TV with the internet, to enjoy instant access to your favorite live TV, video streaming, apps and games without stutter.

Plug your USB storage device at the USB port of your TV, to play your favorite music, photos on the screen. Instantly let you enjoy what you’re watching.

Wirelessly connect your TV to your headphones or speakers via bluetooth, to get an audio experience that you desire without disturbing your families or friends with different sound demands.